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Som Distilleries tie-up with Carlsberg

by Koushik Gope
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Som Distilleries shares hit a record high on Tuesday after the company announced a tie-up with Carlsberg to set up a brewery in Odisha. The company said that the plant would have a capacity of 1 million cases per annum and would be operational by the end of 2024.

The tie-up is expected to help Som Distilleries to expand its presence in the premium beer segment in India. Carlsberg is one of the leading beer brands in the world and has a strong presence in India. The tie-up is also expected to help Som Distilleries to improve its operational efficiency and reduce its costs.

The share price of Som Distilleries rose by 14% to hit a record high of Rs 216.55 on Tuesday. The company’s market capitalization rose to Rs 1,200 crore.

The tie-up between Som Distilleries and Carlsberg is a positive development for the Indian beer industry. It is expected to help the industry to grow and become more competitive.

Here are some of the key benefits of the tie-up for Som Distilleries:

  • Access to Carlsberg’s global expertise and brand portfolio
  • Increased production capacity
  • Reduced costs
  • Enhanced distribution network

The tie-up is also expected to be beneficial for Carlsberg as it will help the company to expand its presence in the Indian market. The company currently has a market share of around 10% in India. The tie-up with Som Distilleries is expected to help the company to increase its market share to around 15%.

The tie-up between Som Distilleries and Carlsberg is a positive development for the Indian beer industry. It is expected to help the industry to grow and become more competitive.

Recently we post an article regarding “Som Distilleries & Breweries Ltd.’s recent business updates” you can check out that also.

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